Mercedes-Benz teams with Microsoft for Augmented Reality pairing

by Guy Frum

Mercedes-Benz is going virtual in Canada thanks to some help from Microsoft.
 The German automaker’s Canadian Division is going to deploy Microsoft Hololens 2 headsets and Dynamics 365 Remote Assist solutions across its entire network of repair centers and national dealerships in Canada. Mercedes is the first automotive company in Canada to begin this digital transformation, which started in July 2021.
The hope is that the remote guidance network will help the dealerships and repair shops increase communication efficiency and lead to both more accurate repairs as well as more efficient maintenance for dealerships and customers.

“Using Microsoft’s remote guidance solution is like having an expert over your shoulder the minute you need them,” said Shop Foreman Joseph Lagrasta of Mercedes-Benz Brampton. The car company also plans on using Microsoft’s virtual reality solution to improve on-boarding and training for its service technicians.“What’s most exciting is that this is just the beginning,” said Mercedes-Benz Canada Vice President of Customer Services Nikhil Ondhia. “Our in-house developers will be able to explore further mixed reality opportunities. We are continuously testing new applications to further improve the training opportunities and further master the complexity of our amazing new models.

The Power of Microsoft’s Digital Transformations

 A study commissioned by Microsoft found that the average company can save up to $93,000 in annual labor and travel costs per expert when it implements the VR system powered by Dynamics 365.
Mixed reality solutions are being used by the likes of NHS, Ecolab, L’Oreal, and others to create hands-free collaborative opportunities and paperless companies.
Microsoft was very much a first responder when it came to giving companies alternative means of communicating after the start of the COVID-19 pandemic in March 2020.
Microsoft deployed solutions to LyondellBasell, the chemical giant, and Hemofarm pharmaceuticals out of Serbia with MR solutions to keep those companies front and center for their clients and customers.
Both firms were able to avoid halts in production of their product lines by using MR technology to improve safety measures, and were early enterprises adopters of the technology, allowing them to lead the way in global remote guidance.

Hemofarm improved communication, engineering, and maintenance during the pandemic using augmented reality solutions for machine maintenance. Using Hololens 2 technology allowed workers to find fixes and guides online, and follow maintenance schemes or get instructions from experts that were not available to come on site because of the national lockdowns from COVID-19.